Velvet flocking, or flock printing, is a decorative finishing technique where tiny, short fibers (flock) are applied to an adhesive-coated surface of a printed item. This raised, soft, and fuzzy texture resembles velvet or suede, adding a unique tactile and visual dimension to the printed product. It's commonly used on garments, greeting cards, book covers, and packaging.
How It Works:
- Adhesive Application : A specialized adhesive is applied to the areas of the printed material where the velvet-like texture is desired.
- Electrostatic Charging : The flock fibers are introduced into an electrostatic field. This field charges the fibers, causing them to stand upright and repel each other.
- Fiber Adhesion : The adhesive-coated substrate is typically grounded. Due to the electrostatic charge, the charged flock fibers are attracted to the grounded adhesive.
- Curing and Removal of Excess : The adhesive is then allowed to cure (dry and harden), permanently bonding the fibers to the surface. Finally, any loose, unadhered flock fibers are removed.
Benefits:
- Elegant, soft-touch finish that adds a tactile experience
- Visually rich and matte-textured appearance
- Available in a wide range of colors and fiber types
- Enhances brand perception and luxury appeal
- Adds depth and contrast to flat print designs
- Can be combined with foil, embossing, or UV for layered effects
Who Helps us :
- XT-FLINE Velvet Flocker : Computer to plate machine makes printing plates needed for offset printing