Velvet Flocking

Velvet flocking, or flock printing, is a decorative finishing technique where tiny, short fibers (flock) are applied to an adhesive-coated surface of a printed item. This raised, soft, and fuzzy texture resembles velvet or suede, adding a unique tactile and visual dimension to the printed product. It's commonly used on garments, greeting cards, book covers, and packaging.

How It Works:

  1. Adhesive Application : A specialized adhesive is applied to the areas of the printed material where the velvet-like texture is desired.
  2. Electrostatic Charging : The flock fibers are introduced into an electrostatic field. This field charges the fibers, causing them to stand upright and repel each other.
  3. Fiber Adhesion : The adhesive-coated substrate is typically grounded. Due to the electrostatic charge, the charged flock fibers are attracted to the grounded adhesive.
  4. Curing and Removal of Excess : The adhesive is then allowed to cure (dry and harden), permanently bonding the fibers to the surface. Finally, any loose, unadhered flock fibers are removed.

Benefits:

  1. Elegant, soft-touch finish that adds a tactile experience
  2. Visually rich and matte-textured appearance
  3. Available in a wide range of colors and fiber types
  4. Enhances brand perception and luxury appeal
  5. Adds depth and contrast to flat print designs
  6. Can be combined with foil, embossing, or UV for layered effects

Who Helps us :

  • XT-FLINE Velvet Flocker : Computer to plate machine makes printing plates needed for offset printing